Wild animals belong in the wild.

Across the world, wild animals are captured, taken from their natural habitats or bred in captivity, and suffer a lifetime of cruelty and abuse. 

Whether it is riding elephants, taking selfies with tigers, or performing dolphin shows, these activities can cause lifelong suffering for wild animals.

Some are beaten into submission, deprived of food and water or trapped in concrete cages.  

Why? People love to see animals when they are on holiday.

And because demand for animals in the entertainment industry is so high, these animals continue to be used and abused for profit in ever increasing numbers.

Travel companies around the world profit from some of the cruellest types of wildlife tourist attractions on earth.

Please pledge to be an animal friendly traveller, and together, we can show the travel industry just how many people won’t stand for wild animal cruelty. 


A tTiger kept on a chain and used as a prop for photographs with tourists – World Animal Protection

Wild animals belong in the wild, not entertainment.

Whether it’s posing for a photograph with an animal, visiting live animal shows or riding wild animals, increasing demand from people on holiday means these animals will continue to suffer for our entertainment.

Pledge your support to be an Animal Friendly traveller.  You can protect these animals by reducing the demand for animals in entertainment in the countries where you are on holiday.

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The demand for wildlife entertainment attractions has been growing globally. We know that people visit wildlife tourism attractions because they love animals and many are completely unaware of the suffering that occurs behind the scenes. 

In 2015, we partnered with Oxford University’s Wildlife Conservation Research Unit (WildCRU)  and analysed 24 different types of wildlife attractions across the world. These were rated them based on welfare and conservation criteria. 
We used this information and combined it with our own research to identify 10 of the world’s cruellest types of attractions including;

  • Riding elephants
  • Taking tiger selfies
  • Walking with lions
  • Holding sea turtles
  • Performing dolphins

You can protect these animals by reducing the demand for animal in entertainment in the countries where you holiday. By working together we can educate ourselves and others to make animal friendly choices when we are on holiday to reduce demand for animal entertainment – pledge your support today.

Together we can stop the demand and end the cruelty.