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chick in high welfare farm

Animals in farming

More than 80 billion land-based farm animals are eaten every year. Most are cruelly confined to industrial, low-welfare food systems. It's time to #EndFactoryFarming!

Elephant in the wild

Animals in the wild

At least 1.6 trillion wild animals are exploited as commodities and suffer through people’s actions every year. It's time to #EndWildlifeTrade

Família de elefantes bebendo água e nadando em uma pequena lagoa

Support us to protect animals

We couldn’t do everything we do for animals without you. Your support is key to bringing an end to animal suffering across the world. Here’s how you can get involved.

sloth eating leaves at AIUNAU Foundation who rehabilitate and release sloths back into the wild after the Amazon fires

Our work

Working around the world to end the needless suffering of animals by inspiring people to change animals’ lives for the better.

A lioness with cubs in the Mara Masaai Reservation, Kenya

Compassionate travel: our advice

There are simple, practical steps you can take on holiday to prevent animals suffering What to avoid Before you travel, ask if your tour operator has a policy on animal protection – and encourage them to introduce one if they don’t. And once you’re away, help to protect animals by following these practical tips...

civet coffee, animals in the wild, civets cats, civets, civet farm, civet farming,

Civet coffee: campaigning for cage-free

Civet coffee is sold as a luxury product, but we’re campaigning to transform this industry – which causes huge suffering to civets in South East Asia.

bear, bear bile,

Ending the bear bile industry

We work in Asia to end cruelty to bears and the unnecessary bear bile industry and we won't stop till we've achieved it The bear bile industry Bears in Asia are captured for their bile, which is extracted using cruel, painful procedures and sold as traditional medicine. These captive bears suffer in filthy and...

bears, bear, bear baiting,

Ending bear baiting

We work to stop bears being cruelly exploited in bear baiting – an inhumane bloodsport where bears, unable to defend themselves, battle against trained dogs for entertainment.